May 12, 2011 How to “sell my website” fast
Now for my list of cautions:
- Do not get hung up on the business broker’s experience within your industry. Any intermediary worth his commission that does not currently possess experience within your industry will seek it. The importance of industry experience will vary depending on the industry and size of the business. However, it is important to recognize that industry experience is secondary to whether or not you believe in the intermediary’s ability to successfully create a market and consummate a sale for your business.
- Price should not be the determining factor on who you hire. Remember the old adage, you get what you pay for? Don’t learn this lesson while selling the biggest and most valuable asset that you own. Work through the process detailed above and hire the BEST person for the job, not the cheapest.
- Don’t have the person selling the business be the one to opine to the value. I have seen a lot of brokers attempt to value businesses. My advice, be cautious with this approach. Unless your business is so small that there is no cost / benefit to hiring an accredited, independent third party for the valuation, I would recommend you do so. Knowledgeable buyers will not find comfort in a value derived by your hired representative. An independent, certified, third party is a must. Accrediting agencies include: The American Society of Appraisers, The Institute of Business Appraisers and The American Institute of Certified Public Accountants. Article Source: http://EzineArticles.com/1009982. Tips in Selling my website.
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